Casey Cline
Creating content is hard. That’s why most marketers outsource content creation, through agencies, freelancers, content creation platforms, or some combination of all of those. Creating content that truly delivers value to readers—value-added content—is even harder. Yet, in 2022, the ability to create value-added content is what distinguishes content marketing leaders from laggards, in a crowded…
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For years, marketing experts have emphasized the importance of blogging for digital success. But it’s 2018 now. Why is blogging important still and how should agencies and businesses make the most of their blogging resources? Why Blogging is Important (Yes, Still) At a time when many brands are pivoting toward more video and social media…
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“Content writing isn’t just something that I do on the side. It is a core component of what I preach and practice every day of my life. Content is that important.” – Neil Patel There is no denying the importance of high-quality content and what it can do for a brand. In fact, a small…
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Here at Verblio (formerly BlogMutt), a lot of our clients know that SEO should be an important part of their blogging strategy, but many aren’t quite sure where to start.
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This post was originally published in March, 2015, but we decided it was due for an update with fresh new material, recent BlogMutt features that make finding creative topics easier than ever, and up-to-date best practices. See, we take our own advice and keep things as fresh as possible. How Getting Fresh Blog Posts From…
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You know that blogging is an important aspect of your overall marketing strategy. After all, blogging is a great way to create a distinctive voice for your brand, build and engage with an audience, and expand your reach and brand recognition.
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